How to deal with the shame of public failure

How to overcome the shame of failure

When it comes to public failure one of the key feelings to address is that feeling of shame and embarrassment. I think it's really important to allow ourselves to be compassionate and forgiving when we feel the shame of public failure. When you fail publicly it means that there are more eyes on you and there is obviously more pressure as more people are watching you; their expectations are high, the expectations that you have set for yourself are high but it's important to remember that you tried. The very fact that you put your name on the line and put your brand out there means that you have taken a risk, a leap of faith so to speak and you've taken the courage to do something incredible. By creating something for public consumption whether it is a creative project; business product or service, you are opening up what you have to offer to the world. You can always learn from your mistakes and I don't think failure should ever stop you from continuing to develop your craft/service and pursuing your goal. Public failure, like any type of failure, is an opportunity to learn and you shouldn't let any sort of embarrassment stop you from moving closer to your ultimate goal and your dreams.

The majority of the people who you look up to, your role models, they have failed publicly many times, all businesses and people make mistakes sometimes. Failure is not something that we can get away from unless we want to trap ourselves in a cycle of perfectionism which can often stop us from sharing what we have to offer with the world. So if you are truly honest with yourself you have to ask yourself whether are you ready for your own breakthrough because with every breakthrough there is this likely to be some breakdowns and if you can cope with the breakdown and you can heal from the breakdown then you will come out greater, you can come out on the other side with a renewed sense of achievement and accomplishment. Do not let a public failure stop you from moving forward, take your time to heal from the upset and learn from the experience.


Many of my client come to me to work through the feelings of shame they have from experiencing failure as a public figure. Get in touch if you would like me to help you with your personal brand identity and visibility.

Personal Brand 5 week programme
from £500.00

The Personal Brand 5 Week programme is ideal for business owners, entrepreneurs or professionals who are intentional about raising their personal brand visibility and business credibility.

Over the course of 5 dedicated remote sessions we will undertake a deep dive into the practical steps you need to take to improve your personal brand identity and what actions you will need to take in order to achieve them.

This 5 week programme is for you if:

  • You have been working hard in your sector for many years but do not get the recognition that you feel like you deserve

  • You are often overlooked for exciting new opportunities in your sector

  • You are ready for a breakthrough as a leader in your sector

  • You want to widen your circle of influence beyond the people who currently know you

  • You are frustrated with the way your online footprint represents you

  • You do not feel confident that the way you present yourself to the wider community is in alignment with your core goals

  • You want to play bigger and be more intentional with your visibility.

Clients who have booked this session have left with renewed confidence in their goals and aims; established clarity as it pertains to how they position themselves in their industries and have attracted exciting opportunities which have led to career and business growth. Read what past clients have to say about the personal brand coaching sessions here.

What is included:

  • Personal branding questionnaire & personal brand mini audit

  • 5 x 60 minute sessions

  • Working document and strategy framework with an optional 90 day plan sent to client upon request only.

Each week will cover the following:

Week 1: The Power of a Personal brand - how having a strong personal brand can open up new opportunities in your business or career journey.

Identifying your values & Knowing your purpose - Understanding what your brand is and how you can maintain your integrity and authenticity.

Week 2: Using PR to enhance your profile - Using public relations strategies to enhance your public profile.

Week 3: Social Media strategy - How to use social media platforms to raise your visibility. We will undertake a social media audit and unpack which platforms work for you and why.

Week 4: Harnessing your voice - Knowing and understanding what your message is, who your audience is and how to reach them effectively.

Week 5: Measuring Success- Assessing Long term goals and celebrating success.

Due to the holistic nature of our conversations the subjects may change and adapt in the best interests of the client.

Clients who prefer face to face sessions will meet at a location in the Royal Docks/Custom House area of East London.

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Why a Life Detox is Essential for Personal Growth and Authentic Personal Branding

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Personal Branding and Crisis Management in a Digital World