She's The Boss: Real Stories from Women in Business from Across the UK
She's the Boss is a YouTube series featuring women in business from across the country hosted by Daniella Genas. I had the pleasure of speaking to Daniella about my business journey and the realities of running a business.
We also spent time talking about working class guilt which I rarely ever get the opportunity to discuss in business interviews because we're often made to feel like we should focus on the future and the present not the past but my working class roots have shaped my reality. Even though I am no longer technically working class that doesn't mean that it didn't shape and mould me in good and bad ways which I have learn to overcome. We talked about seeing the positive in the words of naysayers and the idea that not everyone is a hater, sometimes they're trying to offer us feedback but their delivery is poor or we just don't want to hear it. Another element of the conversation that I particularly enjoyed was the the impact of stereotyping on confidence - how the concept of the impostor syndrome is often about environments which have been designed to keep women, particularly Black women, out of certain spaces and the impact of this on our confidence. I touched on what I did to build my confidence and the reality of the fact that it takes constant work and time to grow and develop real confidence, something which I have developed with age. We also touched on pivoting from entrepreneurship to work and back and the importance of allowing people to pivot so that they are not trapped in situations out of fear or being perceived as a failure.
This was such a good interview and she's the boss is a great concept for an online series. The inspiring stories shared in series remind us that resilience, authenticity and bold personal branding are essential to thrive in today’s competitive landscape. By learning from these remarkable women, you can find the confidence to own your unique story and build a personal brand that sets you apart. Whether you’re launching your first venture or scaling your business, investing in your personal brand empowers you to attract opportunities, connect with your audience and lead with purpose. Remember, personal branding isn’t just for celebrities it’s for every woman ready to make her mark. By embracing your strengths and sharing your journey, you can inspire others while accelerating your own success. Let these stories fuel your ambition and remind you that with the right mindset and strategy, you too can be the boss of your own business and your brand. Start today and take the first step toward building a powerful, authentic personal brand that reflects the incredible woman you are.
I hope you find my interview useful and helpful in your business journey:
If you need support in stepping into your own spotlight get in touch today!
Personal Brand 3 Month Deep Dive Coaching Package is ideal for business owners, entrepreneurs, creatives or professionals who want to raise their visibility and business credibility through dedicated and intentional personal brand coaching.
This coaching package is for you if:
You have been working hard in your sector for many years but do not get the recognition that you feel like you deserve.
You are tired of doubting yourself and limiting yourself in your sector.
You are often overlooked for exciting new opportunities in your sector.
You are ready for a breakthrough as a leader in your sector.
You have goals that you have buried because of your lack of confidence and are constantly concerned with what other people will think.
You want to widen your circle of influence beyond the people who currently know you.
You are frustrated with the way your online footprint represents you.
You know something is holding you back and need a passionate, honest and pragmatic personal branding coach to take you to the next level.
Clients who have booked this package have left with renewed confidence in their goals and aims; established clarity as it pertains to how they position themselves in their industries and have attracted exciting opportunities which have led to career and business growth. Read what past clients have to say about the personal brand coaching sessions here.
What we will cover over the course of our 3 months:
The Power of a Personal brand - how having a strong personal brand can open up new opportunities in your business or career journey.
Mindset and confidence review - discuss barriers and limitations and how to overcome them.
Harnessing your voice - Knowing and understanding what your message is, who your audience is and how to reach them.
Using PR to enhance your profile - Using public relations strategies to enhance your public profile.
Media training and visibility - how to engage with the press
Identifying your values & Knowing your purpose - Understanding what your brand is and how you can maintain your integrity and authenticity.
Social Media strategy - How to use social media platforms to raise your visibility.
Understanding your audience - unpacking who your audience is and why you want to engage with them
Public Speaking Tips - Advice and guidance on becoming a more confident public speaker.
Measuring Success - Assessing Long term goals and celebrating success.
How it works:
Conducted within 3 calendar months or 12 weeks - must be taken consecutively unless otherwise agreed.
60 minute preparation and brainstorming call - personal branding questionnaire
Two 90 minute coaching calls/face to face meet ups each month or 3 × 1 hour sessions per month
Email check-ins in between calls/meet ups
Assignments and shared document to review progress
Key goals and targets designed to improve progress
Cancellations* must be made within 7 days of order being placed. After which point a refund will be made less a £50 termination fee. This is based on no work being undertaken. If work has already commenced services are not refundable but transferable.
Cancellations on the grounds of a change of business circumstances.