Event: How To Use PR To Get Media Coverage For Your Business – 2nd November 2016

How To Use PR To Get Media Coverage For Your Business

I am dedicated to seeing small business shine and succeed, using over a decade of business experience I will be giving business owners an overview of how to use PR to gain media coverage and ultimately grow their business.

In this comprehensive business seminar small business owners and entrepreneurs will learn how to do undertake their own PR campaigns for their businesses.

  • Understanding PR and the impact it has on business growth.
  • Telling Your Business Story – How to write a great press release with a winning headline.
  • Identifying Your Audience – Learn how to position the brand to get the right press in front of the right audience.
  • Use Social Media To Make An Impact -Pinpointing the best social media platforms necessary to amplify the brand.
  • How To Use PR to Grow Your Business – Using media coverage to attract new customers and clients.

By the end of the seminar each participant should feel confident enough to get media coverage for their business.

Watch this YouTube video highlighting PR Tips for Small Business Owners by Ronke Lawal: https://www.youtube.com/watch?v=b4C2tufOjTI&index=17&list=PL_jvIvmyI0VlHFhgpvfd3l3PxY6sAvHpv

How To Be A Winning Candidate on #TheApprentice

I have to make a confession, I have watched every season of The Apprentice and I’m not ashamed to admit it. I enjoy watching Lord Sugar, with his no nonsense assessment of the candidates and with the social media age the show has become a “tweet-along” must watch.

I sometimes wonder what it would have been like to be on the show for longer than a few seconds and after years of research (basically watching almost every episode ever made…perhaps I need more friends or a new hobby) I can safely say I think that I have cracked the formula on how to become a winning candidate.  It is a media gem from a PR perspective, if they can make an impact during the series a candidate on this show which is broadcast to millions and use the residual media attention to their advantage, candidates can ride the media (and social media) wave from this show for years. Many have built successful careers from being on The Apprentice, whilst some would rather not be remembered at all…

Here are a few ways to make sure anybody can be a winning candidate on The Apprentice:

Unlimited Self-Confidence – you have to believe without a shadow of a doubt that you are a champion before you win.

Do not talk rubbish – A hard and fast rule in the boardroom and the interview and in life in general if you ever want to win at anything!

Be a team player – always good to at least TRY to believe that there’s “no I in team”.

…or not as the case seems to be for most candidates

Try to make Lord Sugar laugh – sometimes it works, sometimes it doesn’t…it usually doesn’t work.

Create your own dance – even if you get fired at least your moves will go viral.

Get lost on the way out of the interview room – if all else fails pretend not to know the way out, if you can’t leave you can’t be fired so you win by default.

Act surprised when you do actually follow my advice and win!

Here’s to many more years of The Apprentice, as long as Lord Sugar keeps pointing that finger I’ll keep watching!

Join Me At Black Ballad’s #CocktailsandConvo

Black Ballad is excited to present to you our first event:Cocktails & Conversation on Black History on Friday 28th October at Crypt on the Green in Clerkenwell. I’m looking forward to hosting the event. Click here to purchase your tickets.


Featured As A PR Favourite

It’s not often that I read feedback about the content of this platform so seeing this really was a lovely surprise.

Thanks to Adrienne for featuring this site. I hope to maintain that level of excellence! Read full post here: https://blogbyadrienne.wordpress.com/2016/10/14/my-favourite-pr-blogs/

PR Favourite