Can Snapchat Bounce Back From Rihanna’s Clapback?

Snapchat recently came under fire after releasing an advert which featured insensitive wording and images which made light of Domestic Violence. It’s the latest PR disaster that a major brand has experienced (probably won’t be the last) I share my thoughts on my new #TalkTimeWithRonke series of videos. Can Snapchat bounce back? Will they be able to recover from the impact that their flawed campaign will have on their long term brand, particulalry given the popularity of Rihanna the advancements of other social media platforms.

Share your thoughts too!

(Don’t mind my twitter typos!)

Check out Rihanna’s response here.

Tweet me: @ronkelawal


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