Changing The Diaspora Narrative Using PR: My Interview With Coral Lifestyle Magazine

Check out this fantastic interview with Coral Lifestyle in which I share my business journey and discuss the power of PR within the African Diaspora. Absolutely love Coral Lifestyle – such a great online platform based in Nigeria doing important work!

Here is an excerpt from that interview:

What would you say to an entrepreneur who is just starting and has very little resources?

I would say follow your passion and stay focused. Make sure you actively network in your business and professional life and engage with the right people, but be sure to push yourself outside of your comfort zone.  Invest where you can, it’s OK to spend money especially if you want to attract abundance back to yourself.

Take the time to learn, read books, attend seminar, network, listen to podcast, watch videos, use social media – there are so many resources freely available that starting a business is possibly even more easy than it ever was before. The key is not even the access to all these resources though, the key to success is your consistency, you have to be in it for the long haul and ready to take the rough with the smooth.

If you can get a mentor, or at least surround yourself with a positive and powerful circle of people who will champion you in your business journey. Seek continual business development through training and seminars; education is important but only if used actively. Use education wisely as part of your long term professional strategy.

Coral lifestyle


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