Are you running your business like a charity?

From time to time I meet new entrepreneurs or small business owners who have become frustrated with their customer base and how their business has been operating. They have poured in a lot of time and effort to show their customers that they are nice people or feel that they are entitled to support from their customers because their business is helping their community.  Whilst it is true that representation is crucial in economic terms particularly representation of businesses owned by marginalised groups it is also important to uphold certain standards that reflect sustainable business practices. For example if you… View Post